Facebook, Twitter, Smart Phone Apps, tablets, etc.… It’s remarkable that these things were virtually nonexistent and only existed as mere ideas just five years ago. Today these things play a crucial role in our day-to-day activities all the way from our social lives right down to how we operate our businesses.
“What’s that got to do with me and my business?”, you say. Everything! The times are changing and have been for quite a while. It’s estimated that computers double in speed every two years. Technology is constantly becoming more and more advanced. Have you ever bought a new phone or computer only to discover that the new and improved version is due to be released in less than a month?
As technology continues to advance, so must our business practices. Long term success is dependent on the use of new technology to guide the we operate and attract customers. Are you keeping track of your customer’s activities and sales opportunities? A Customer Relationship Management (CRM) solution allows businesses to automate sales, marketing and customer service activities. Maximize customer communications and see your sales grow. Think about Microsoft, Apple, Google and others technology leaders who ventured into that market place and what it could do for your business.
It has become apparent that the Internet has become the tool of choice for potential customers to collect information about your company and, in some instances, even ordering your products directly through the web. It’s no longer enough to create a call list, hassle customers all day and nurture the few leads we may have. Inbound marketing and the ability to have customers find you have become increasingly important. Now as more and more people take to mobile devices, entirely new opportunities and industries are arising. Is your business ready, how are you adapting to change? If you’re having trouble keeping track of your clients then you’re already way behind.
You’ve heard the saying, “If you snooze, you lose”. This theme is omnipresent when it comes to technology. BCS ProSoft is a leading provider of business management and technology solutions to small and medium sized businesses. We been watching and adapting to new technological advances for the past 26 years and we’re doing better than ever. We have the experience and expertise that your business needs to achieve the results you want. Let us help you adapt and get ahead of the curve with a CRM system that belongs in this century, not the last one.
About the Author
Barbara Zepeda has been an Account Manager for BCS Prosoft since July 2009. She has been in the MAS90/200 world since 1998 in a variety of positions from customer service to project coordination. Barbara resides in Sugar Land with her husband and dog “Buddy”. In her her spare time she enjoys cooking, working in her yard and riding bicycles.